How to Spot a Social Media Poser


Our Intern’s Perspective


Since my first day at Quinlan & Company, I have learned so much about the advertising, marketing, and public relations field(s). My responsibilities and my participation in concept meetings, photo shoots, etc. have really given me a sense of belonging within the company. Every time I come into the office, I wish that I could be in the shoes of anyone that works here. They truly have my dream job, and I can only hope that someday my experiences and knowledge from working alongside them will land me in a similar position. I am so grateful for having this opportunity to learn and grow as a Public Communications student and I am looking forward to an even more exciting and successful future as my time continues with Quinlan & Company!

Top 10 Things I’ve Learned Through My Internship:

10. It’s all about who you know who you are!
My internship began when I interviewed Kelly Papke for a Public Relations project. I heard about the company through my father, who works with Five Star Bank (a client of Quinlan & Company‘s). After scheduling my appointment and meeting with Kelly and Gary Miller, I inquired about any internship possibilities and e-mailed my resume later that night. About two weeks later, I received a response from Kelly asking if I would like to be her intern. Without my father’s knowledge of the company, I wouldn’t have had the opportunity to meet with them. However, without my professional attitude, determination, and desire, I wouldn’t be in this position now. Always take advantage of your connections and resources, but keep in mind that you are being interviewed and will be remembered as YOU, not who you know!

9. Dress to impress.
You never know when a client may pay a visit or if you will be asked to join in on a photo shoot with the local news. Be sure your closet is stocked with staple “business attire.” You will need professional clothing for the rest of your life when college is over — you might as well start now. The way you dress shows a lot about yourself whether you realize it or not. Your internship is like a constant job interview. Dress for the part.

8. Don’t feel pressured to be perfect.
My first day interning at Quinlan & Company was extremely nerve-racking. I didn’t know what to expect, what I would be responsible for, or how the people would be. However, once I got there and started getting into the swing of things, I realized that I was nervous for no reason. I discovered that it is called an internship for a reason. It is meant to be a learning experience. No one expects you to know all there is to know. Do your best, give it your all and everyone will appreciate your hard work and determination.

7. Ask questions!
As mentioned, an internship is a learning experience. I have questions every time I go into the office. It is so important to ask how to do something if you are unsure. Asking questions, even if they are basic, is better than failing at the task at hand. Especially in advertising and marketing communications, there are many factors that play into the finished product. No one expects you to know every aspect of the profession. Everyone at Quinlan & Company has been more than willing to help with any and all questions that I have had.

6. Get involved.
If you get the opportunity to attend a client meeting, sit in on a concept meeting, or go to a professional function, do it! Even if it means you have to stay later, it will be worth it. These are the best ways to get a true feel of the company and the way things work behind the scenes. This is your future profession. Learn as much as you can about the daily routine of the employees. The best experiences as an intern at Quinlan & Company are the times I have been able to sit in on meetings and witness firsthand the decision making processes of the company. I’ve even gotten the chance to add ideas in concept meetings for advertisements and e-blast materials. It’s so exciting to see your idea transform into the finished product — don’t be afraid to add input!

5. Know your limits.
It’s not going to benefit anyone if you try to juggle too many things at once. Being a full-time student with a part-time job and an internship is a lot of work. Schedule wisely. Only do as much as you can, but put 110% of yourself into that time. Your boss will understand if you need to leave early for a group meeting or if you need a day to study for a final exam. Chances are, they’ve been there themselves. You won’t get anywhere without the solid understanding and practice you gain from college courses. Know your priorities!

4. Value your responsibilities.
If you are asked to complete a task, put your heart and soul into it. Double and triple-check your work. Nothing is worse than a silly mistake. Do as much as you can with as little help from your boss or co-workers as possible. You are there to learn, but also to help them. Showing responsibility and taking matters into your own hands will show that you are ready to step up to the plate to bigger and better tasks.

3. Do some work outside the office.
If there are e-mails waiting in your inbox for your next visit to the office, take care of them ahead of time! There is nothing stopping you from writing that press release or blog post, or uploading those photos to social networking sites. Do what you can with the resources you have, even if you will need to add a few finishing touches later. It will put you a step ahead; not to mention give you more time to work on other things and save time for your boss(es).

2. Form relationships.
An internship is an excellent, if not the best form of networking. Learn about the people you are working with, and let them learn about you through your work habits! It has been easy for me to get to know the people at Quinlan & Company through concept meetings, photo searches, and trips back and forth to the printer and copy machine. It helps, too, when Kelly exclaims a “She’s too fast!” from her office. Let your hard work and determination show who you are and you will be sure to gain respect.

1. Soak everything up!
You will learn so much as an intern, even if you are only there for a day. I have been at Quinlan & Company since October, and each day I come in I learn something new. I leave every day excited and anxious to go back again. If you are in the right field, you will be eager to learn and thrive in your new work environment.

-Samantha (Sammi) Griffith
Buffalo State College Public Communications Student
[email protected]