Tips & Tools

The Four Rules of Using Memes in Your Content Marketing Strategy


You know how to use the internet. How else would you have stumbled upon this blog post?

That’s why I think it’s safe to assume you know how to use internet memes. But you may have a difficult time describing what they are. Let us show you the four rules of using memes in your content marketing strategy.

5 Popular Podcasts You Should Download Right Now


Last week, Michelle Miller Levitt, CEO of Too Much Neon, Buffalo’s first professional podcast service, visited Quinlan to discuss the impact of podcasting on content marketing. We learned a ton about Too Much Neon’s services — and even more about the benefits of podcasts. Let’s talk podcasts According to Edison Research, 98 million Americans have […]

content marketing higher education

How to Attract College Students with Content Marketing: A Case Study


With a majority of prospective college students engaged in social media, it can be difficult for universities to create compelling content that connects. Here’s how we utilized content marketing for one of our higher education clients.

Pitch Perfect: The Ultimate Guide to 4 PR Tools You Need to Know


PR and marketing pros fear no more– we have 4 crucial tools that will help your workday.

APR Certification: What it is, How to Get it and Why you Need it


April is recognized as APR month for PRSA, and we have all the details on how to obtain your APR for public relations and why it is important.