Creating Conversations

Capabilities

All Capabilities

Adifferent kind of agency.

Concept

Strategic campaigns to create conversations

“Most clients are so close to their work that they have a difficult time seeing it objectively. Our job is to look at the client’s customer and develop an understanding of their vision of the brand, and use that information to inform and influence our work and our goals.”

- Frank Conjerti, Creative Director

Construct

Responsive design / Inspired development

“Once we have the client’s objectives, we meet internally to come up with a solution. From wireframing to design to coding to tracking, we work with the client each step of the way to ensure that their needs are met.”

- Gregory Croniser, IT Director

Promote

Organic, earned + paid conversations

“After the goals of a campaign have been established through research, we set up a strategic plan to meet the objectives. We are very goal-oriented, and we select promotion and media based on the objectives of the campaign targets.”

- Malorie Benjamin, Media Director

Review

Success: Measured

"We take pride in real-time analytics and measuring KPIs at regular intervals during a campaign to determine if adjustments are needed on the fly. Then, at the end, we do a team retrospective to evaluate the overall success and discuss "lessons learned" in order to identify improvements for the future."

- Ryan DiMillo, Vice President of Operations

Ideas

60 easy ways to be a digital NFL fan on the cheap

If you're an NFL fan who is too cheap -- or too smart -- to pay big money for cable or a dish, here…

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Summer content marketing internship comes to an end: Goodbye, Hannah Gilray!

SUNY Fredonia student Hannah Gilray discusses her experiences in the Quinlan content marketing…

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4 brilliant back-to-school marketing campaigns for 2015

How's your back-to-school shopping going? Some of our favorite campaigns of 2015.

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How will the demise of Google+ affect SEO?

As we wave goodbye to Google+, we can't help but wonder: how will the recent changes affect SEO?

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A bittersweet "so long" to our summer Graphic Design intern, Grace Gruarin

We had a busy summer with our Graphic Design intern Grace! Before we send her off, take a peek at…

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Social media snapshots: USWNT, MLB All-Stars

Social media exploded during before, during and after Team USA's big 5-2 victory over Japan to win…

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It's a Sahlen's summer: WNY's favorite hot dog is on a "roll"

Sahlen's hot dogs have been on a "roll" this summer and we are excited to share their exciting…

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Keeping it cool with Casual Fridays

Keep it cool this summer with our new video series "Casual Fridays." Our Creative Director Frank…

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Join our team: Account Service internship

Quinlan is seeking an Account Service intern for Fall 2015.

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Advertising Club of Buffalo adds Quinlan's Jillian Pecoraro as new board member

Our very own Graphic Designer Jillian Pecoraro was recently selected as one of nine new members of…

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