Content that inspires.

Ideas that inspire us are everywhere — you just have to know how to recognize them. Our blog is a collection of our own big ideas, important news and thought leadership that we hope inspires you, too.

Brand Palettes

Brand Palettes: How Color Shapes What You Feel

Everyone has a favorite color; you, me, and the brands we see every day. Just as we have a reason for our color choices, so too do Coca-Cola, General Electric, and Whole Foods, among others. Find out through our blog why brands choose the colors they do and the impact these choices have on how consumers feel.

Read More